Graphic Designer Job Description


Responsible for creating a visible image that can be used in media and print. Uses software and hand-rendering to design products that meet the needs of the client.

Primary responsibilities

  • Meet with clients to establish a vision for a product or design.
  • Select colors, images, textures and shapes to create the layout.
  • Select the size and arrangement of the different elements.
  • Use computer software to create electronic versions of designs.
  • Employ color, type, illustration, photography, animation, and various print and layout techniques when designing project.
  • Develop material for web pages.
  • Design logos for products and businesses.
  • Develop signs and environmental graphics.
  • Produce credits after movies and programs.
  • Create promotional displays, packaging, and marketing brochures.
  • Develop the layout and production design of magazines, newspapers, journals, corporate reports, and other publications.
  • Meet with art directors to collaborate on design.
  • Perform research on competitors and market trends.
  • Collaborate with printers to select type of paper and ink.
  • Submit rough drafts to client for approval.
  • Make changes to mock-ups.
  • Supervise assistants during product design.
  • Develop new business contacts.
  • Choose and purchase equipment.
  • Review catalogue and order samples.

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