Advertising Consultant - Digital Media Sales Representative - Madison, WI

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POST DATE 8/28/2016
END DATE 10/16/2016

Cox Corporate Services, Inc. Madison, WI

Cox Corporate Services, Inc.
Job Classification
Full Time
Company Ref #
Madison, WI
Mid-Career (2 - 15 years)
Job Type
High School Diploma or GED
AJE Ref #



Cox Automotive is transforming the way the world buys, sells and owns cars and we can do the same for your career.

We are a global leader in providing end-to-end services in the automotive ecosystem and are looking for a passionate Advertising Consultant to be an ambassador the Autotrader team. In this role, you will serve as an expert in the full portfolio of our digital media solutions, which includes Autotrader, Kelley Blue Book and

Get ready to work with clients to understand and identify appropriate digital media solutions based on their specific needs through analysis and consumer/market insights. You will also demonstrate consultative sales techniques to present and sell appropriate product lines.

So, are you ready and willing to go extra lengths to ensure effective implementation and utilization of your customers media and advertising solutions? Because if you are, at Cox Automotive, we believe your career is yours to invent!


A career with Cox Automotive gives you all the benefits that can only come from working for an industry leader, including talented, motivated team members; a diverse, energetic workplace; and a company dedicated to your success, growth and advancement.
We boast a diverse, energetic, dedicated and fast-paced culture in which teamwork and ingenuity thrive. We strive to create an environment that is entrepreneurial, nurtures personal development and builds on unique talents. Team member passion and commitment to excellence have helped make Cox Automotive a leader in the industry.



Apply critical sales techniques including consultative approach, needs assessment, and closing; effectively utilizing an array of presentation skills and tools; considering the customer s perspective to maximize customer satisfaction.
Apply relevant tools available for use on-the-job; identifying the appropriate tools for a particular situation (e.g., Microsoft Office suite, SalesForce/CRM, analytical reports).
Analyze trends to determine risks and plan a mitigation approach (e.g., value proposition conversation, fill pipeline to account for possible loss).
Develop market intelligence and knowledge of competition, options, and industry trends in order to show a customer their most profitable advertising sources, understand competitors strengths, and demonstrate ROI.
Prospect for new accounts, grow existing accounts, and maximize customer retention; create and manage an account plan within SalesForce.
Consistently meet goals and objectives; foster high standards within the team.
Generate and expand relationships with assigned customers and prospects to maximize revenue opportunities and retain customers and business/revenue.
Establish a Return on Investment (ROI) plan for all customers.
Provide accurate and complete documentation in SalesForce/CRM.
Accountable and aware of the financial activity within your book of business.
Ensure proper onboarding of every new customer regarding best practices, using ATC tools, reporting, market insight, industry knowledge and trends.
Build long-term, trusting relationships with a range of customers at a dealership: buyer/signer, implementer, stakeholder, etc.
Take a proactive approach to daily interactions with customer contacts; schedule meetings in advance.
Diagnose and resolve customer concerns in a timely manner with appropriate resolution for the customer and company.
Adapt to changes in book of business, customer contacts, and internal structure/role changes.


HS Diploma/GED equivalent required

2+ years proven experience in a sales revenue generation role

Ability to travel for meetings, training, etc.

Valid drivers license


College Degree

5+ years proven experience in a sales revenue generation role

Previous experience working independently, with proven track record of managing time efficiently to meet role responsibilities and goals

Previous experience in the automotive industry in a media sales or dealership capacity

Previous experience in media, advertising (preferably digital)

Previous experience using a Customer Relationship Management system


Cox Automotive is a leader in vehicle remarketing services, digital marketing and software solutions for automotive dealers, manufacturers and consumers. Cox Automotive includes, Kelley Blue Book, Manheim and a host of other global businesses and brands. Headquartered in Atlanta, Cox Automotive employs nearly 24,000 employees in over 150 locations worldwide. We partner with more than 40,000 dealers and touch more than 67 percent of all car buyers in the U.S. with the most recognized brands in the industry. We unite more than 20 brands in this space, providing an end-to-end solution to transform the way the world buys, sells and owns cars.

Organization:Cox Automotive
Primary Location:US-WI-Madison-Madison Remote

Employee Status:Regular
Job Level:Individual Contributor
Shift:Day Job-
Travel:Yes, 5 % of the Time

Unposting Date:Ongoing