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Senior Associate Brand Manager - , Meals White Space / Innovation

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POST DATE 9/14/2016
END DATE 11/12/2016

H.J. Heinz Company Chicago, IL

Chicago, IL
AJE Ref #
Job Classification
Full Time
Job Type
Company Ref #
Entry Level (0 - 2 years)
Bachelors Degree


Requisition ID

External Title
Senior Associate Brand Manager - , Meals White Space / Innovation

Job Advertisement
Our Company
The Kraft Heinz Company is revolutionizing the food industry we will be the most profitable food company powered by the most talented people with unwavering commitment to our communities, leading brands and highest product quality in every category in which we compete. As a global food and beverage powerhouse, Kraft Heinz represents over $29 billion in revenue and is the 3rd largest food and beverage company in North America and 5th largest in the world. At Kraft Heinz, to be the BEST food company, growing a BETTER world is more than a dream it is our GLOBAL VISION. To be the best, we want the best best brands, best practices and, most importantly, the best people.
Owners Only!
We are looking for people who are passionate about building brands and seeing the immediate impact of their efforts in market. Those that do not want to get their hands dirty or build out a function against a blank slate should not apply.

The Senior Associate Brand Manager Meals White Space Innovation will be part of a small powerhouse brand building team working to craft the vision for the brand. This position will be responsible for identifying powerful consumer insights to unlock growth including identifying whitespace opportunities, developing new product concept ideas and developing impactful communications. We are seeking someone who is passionate about making change and who has the right balance between creative thinking and analytics. Our company operates with speed and rapid growth of our brands, we need a candidate who will think outside of the box and find ways around obstacles. We are looking for the future Chief Marketing Officers of this company and applicants that are passionate about communication, package design and product development. An Sr.Associate Brand Manager gains broad exposure to all functional activities on the brand including Consumer Insights, Advertising, New Products, Sales, Operations, and Finance, which results in strengthened marketing fundamentals and a holistic approach to driving business growth.

* Champion Brand Equity

* Participate in 3-5 year brand innovation road map

* Lead new product development including concept, pack, product and go-to-market plans

* Lead product renovations and claims work

* Assist in communication development

* Assist in creating visual identity of the brand and lead design work

* Lead strategic pricing recommendations for the brand

Minimum Qualifications

* Bachelor s Degree in Marketing, Communications, Business or related field/MBA preferred

* Minimum 1+ years experience in brand building

* Experience in marketing mix development: Concept writing, product brief and development, pack brief & development, communications brief and development. Must be able to lead large cross functional teams, handle simultaneous projects and deliver within agreed upon time frames

* Strong organizational and project management skills

Location (External)
Chicago, IL

EEO Policy
Kraft Heinz Company, Inc. is an equal employment employer and is committed to providing employment opportunities to minorities, females, veterans, and disabled individuals. As an equal opportunity employer, Kraft Heinz Company, Inc. is committed to a diverse and inclusive workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans Readjustment Act of 1974, and Title I of the American s with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 847 646-6044 for assistance.

Removal Date