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Digital Campaign Specialist

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POST DATE 9/16/2016
END DATE 10/8/2016

Cox Corporate Services, Inc. San Antonio, TX

Company
Cox Corporate Services, Inc.
Job Classification
Full Time
Company Ref #
1613435
Location
San Antonio, TX
Experience
Entry Level (0 - 2 years)
Job Type
Regular
Education
Bachelors Degree
AJE Ref #
576196527

JOB DESCRIPTION

Description Cox Media Group San Antonio Radio is looking for a Digital Campaign Specialist. The DCS acts as the digital project manager and coordinates between Account Executives and the Central Operations team.

* Act as a digital project manager, a coordinator between Account Executives and the Central Ad Operations team ensuring accurate order placement and fulfillment of client digital campaigns.

* Enter insertion orders in workflow tool for trafficking and creative production.

* Oversee the implementation and continued success of campaigns.

* Identify optimization opportunities for digital campaigns (including search marketing (SEO/SEM), targeted display/ video, retargeting, and mobile optimizations.)

* Develop in-depth/custom campaign reports for Account Managers and clients to effectively show campaign success and explain optimizations (through use of campaign dashboard and client provided Google Analytics.)

* Coordinate digital creative fulfillment, working with Account Managers and the Central Ad Operations team.

* Act as a digital product expert for clients and the entire Cox Media Group sales team.

* Expertly navigate search marketing (SEO/SEM), targeted display/ video, retargeting, and mobile marketing at varying client levels of understanding.

* Be hands on in clients' success, the campaign optimization process, and be eager to share and explain campaign results and improvements in-person on a consistent basis.

* Miscellaneous other duties upon request.

Qualifications

* Bachelor s Degree or Higher.

* Proven success at multitasking, hitting deadlines, and working in a fast paced environment

* 1+ years of experience in processing and executing complex orders in any setting, digital advertising operations experience preferred

* Demonstrated success in processing orders accurately with strong attention to detail

* Strong understanding of search marketing (SEO/SEM), targeted display/ video, retargeting, and mobile marketing

* Demonstrated record of success working with teams

* Experience in providing in-depth analysis on client results

PHYSICAL DEMANDS:

* While performing the duties of this job, the employee is occasionally required to stand;walk; sit; use hands to handle, or feel objects; reach with hands and arms; climb stairs; balance; stoop; kneel; or crouch. The employee must occasionally lift/or move up to 20 pounds.

OTHER:

* Reliable mode of transportation (public transportation is not suitable.)

* Occasional night and weekend work may be required.

* Must Have Excellent Communication Skills.

* Must be 18 years of age or older

Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America's leading direct marketing companies, and Savings.com, a leading online source for savings.

The company's operations currently include 14 broadcast television stations and one local cable channel, 57 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services.

CMG currently operates in more than 30 media markets and reaches approximately 52 million Americans weekly, including more than 32 million TV viewers, more than 4 million print and online newspaper readers, and 14 million radio listeners.

For more information about Cox Media Group, please check us out online at www.coxmedia.com

Organization:Cox Media Group
Primary Location:US-TX-San Antonio-8122 Datapoint Dr Ste 500

Employee Status:Regular
Job Level:Individual Contributor
Shift:Day Job-
Travel:No
Schedule:Full-time

Unposting Date:Ongoing

Overview

Cox Enterprises is a leading communications, media and automotive services company. With revenues of $18 billion and approximately 60,000 employees, the company's major operating subsidiaries include Cox Communications (cable television distribution, high-speed Internet access, telephone, home security and automation, commercial telecommunications and advertising solutions); Cox Automotive (automotive-related auctions, financial services, media and software solutions); and Cox Media Group (television and radio stations, digital media, newspapers and advertising sales rep firms).

The company's major national brands include Autotrader, Kelley Blue Book and Manheim. Through Cox Automotive, the company's international operations stretch across Asia, Australia, Europe and Latin America. To learn more about Cox's commitment to people, sustainability and our communities, please visit CoxCSRReport.com.

Company Size:
5,001-10,000 Employees
Industry
Telecommunications
Founded:
1898
Social Media:
Headquarters:
6305 Peachtree Dunwoody Rd
Atlanta, GA 30328

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