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Digital Promotion Producer

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POST DATE 8/30/2016
END DATE 11/24/2016

Meredith Corporation Rocky Hill, CT

Company
Meredith Corporation
Job Classification
Full Time
Company Ref #
JR02405
AJE Ref #
576016869
Location
Rocky Hill, CT
Experience
Entry Level (0 - 2 years)
Job Type
Regular
Education
Bachelors Degree

JOB DESCRIPTION

APPLY
The primary responsibility of the Digital Promotions Producer will be to engage with our local audience on all platforms to push viewers back to broadcast. The DPP will work closely with the Creative Services Director to make sure the entire Creative Services staff is focused on our digital brand. The Digital Promotions Producer will also handle topicals, PSA s, promos and a wide variety of marketing initiatives on all platforms social, mobile, web and TV. This individual must have a strong grasp of both content, marketing and current up and coming social media platforms. The role requires writing, daily editing, participation in grass roots and community events as well as collaboration with sales, digital and news teams. Must be proficient in non-linear editing, with experience in Avid and Aftereffects preferred. Photography prowess is a plus. Should have experience in a fast-paced, daily-deadline marketing environment, with news promotion experience strongly preferred. Ability to work a flexible work schedule in support of a 24x7x365 Broadcast operation.
The primary responsibility of the Digital Promotions Producer will be to engage with our local audience on all platforms to push viewers back to broadcast. The DPP will work closely with the Creative Services Director to make sure the entire Creative Services staff is focused on our digital brand. The Digital Promotions Producer will also handle topicals, PSA s, promos and a wide variety of marketing initiatives on all platforms social, mobile, web and TV. This individual must have a strong grasp of both content, marketing and current up and coming social media platforms. The role requires writing, daily editing, participation in grass roots and community events as well as collaboration with sales, digital and news teams. Must be proficient in non-linear editing, with experience in Avid and Aftereffects preferred. Photography prowess is a plus. Should have experience in a fast-paced, daily-deadline marketing environment, with news promotion experience strongly preferred. Ability to work a flexible work schedule in support of a 24x7x365 Broadcast operation.

Accountabilities, Actions and Expected Measurable Results
60%
Write, produce, edit, post and engage with our local audience on social media
20%
Produces, writes, and edits topical promos and psa s for television
10%
Participates in station marketing efforts, including special events and grass roots marketing
10%
Other special projects as assigned by management

Education:
College degree in broadcast journalism or related field

Experience:
Minimum one year experience in broadcast promotion environment, with experience in daily news operation strongly preferred.
Specific Knowledge, Skills and Abilities:
Strong writing skills.
Strong grasp of current and upcoming social media platforms.
Experience with marketing on all major social media platforms.
Strong non-linear editing skills.
Knowledge of content management systems like Worldnow, Avid and Inews are preferred.
Understanding of broadcast operations, including production techniques and log traffic.
Extremely strong organizational skills.
Strong interpersonal collaboration and communication skills..