Director of Sales & Marketing The Hotel Ivy MINNEAPOLIS

A historic landmark in the heart of downtown Minneapolis, the Hotel Ivy captivates with Ziggurat style and seven miles of skyway, connecting guest to attractions such as the Convention Center, Nicollet Mall, Orchestra Hall and the Guthrie Theatre.

GENERAL PURPOSE

Meets and exceeds revenue goals by developing new accounts and growing current hotel accounts in a profitable and win-win selling approach.

ESSENTIAL DUTIESRESPONSIBILITIES

Achieves a minimum of 90 of productivity goals and 100 of activity goals, as established by management.

Direct Sales: Targets appointment-oriented sales calls to ensure a successful direct sales program, in accordance with goals established by department budget and marketing plan. Must have own reliable transportation and posses a valid state drivers license in order to make sales calls.

Key Account Management: Maximizes current hotel key accounts by identifying and capturing those that offer revenue growth.

New Account Development: Captures competitors accounts through networking, research and reader board surveys in order to target and solicit those most probable to generate new business.

Plans and implements an on-going Targeted Account Development hit list in order to create new revenue and acquire valuable hotel contacts, and contracts.

Continually targets and prospects for new business through telemarketing, individual creativity and innovation.

Yield Management: Utilizes yield management techniques by profitably negotiating room rates and function space commitments in order to enhance the hotels financial performance.

Account Service and Management: Maintains well-documented, accurate, organized and up-to-date file management system in order to service client and employer in the most expedient, organized and knowledgeable manner.

Develops strong customer relations through frequent communication and the use of professional, courteous and ethical interpersonal interaction.

Develops customer profiles and maintains an effective trace system, including trace dates and references, in order to best meet client needs, resulting in superior account service and increased revenues.

Promptly follows-up on all customer needs and inquiries in an efficient and expedient manner.

Product Knowledge: Conducts research, surveys, personal investigation and studies market place and territory in order to effectively capitalize on the hotels strengths and competitors weaknesses and capabilities.

Time Management: Focuses on revenue-producing activity and maximizes selling time by dedicating a minimum 90 work time on direct sales efforts.

Professionalism: Controls expenses including travel on the propertys behalf in order to minimize hotel costs.

Represents themselves, the hotel and Sage Hospitality Resources, Inc. with the highest level of integrity, professionalism, a service-focused approach and a caring, sincere attitude at all times.

Exhibits a positive and involved team attitude to all hotel departments and maintains open communications with all co-workers for the best overall performance of the hotel.

Display a neat, clean and business-like appearance at all times.

OTHER DUTIESRESPONSIBILITIES

Administration: Achieves activity goals as established by management and completes all reports and assignments in an accurate and timely fashion.

Contributes to the hotels overall sales effort during planning and strategy phases through research and knowledge input.

CommunityTrade Involvement: Actively participates in those community and trade organizations that most benefit the hotels exposure to the community and the hotels bottom line.

Performs other duties as assigned or deemed necessary by management.