Director of Marketing 8/31/2016

Confidential Company Austin, TX

Company
Confidential Company
Job Classification
Full Time
Company Ref #
29411475
AJE Ref #
576046070
Location
Austin, TX
Job Type
Regular

JOB DESCRIPTION

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Resignation Media is looking for the best digital marketing badass in the world to head up all marketing efforts for theCHIVE and theBERRY.theCHIVE has grown one of the largest fan bases on and off line through an array of genius marketing efforts paired with the best content that only the best marketer can wrap their head around and improve.Building and sustaining our audience requires a deep understanding of theCHIVE and applying a special funnel to acquisition, retention, and creating super fans.The Director of marketing will manage a team of 7-10 people.The position reports directly to the CEO and President.

JOB DESCRIPTION:

* Brand manager for the Resignation Media parent company as well as the individual brands including theCHIVE, The Berry and CHIVE TV
* Put processes and campaigns in place to make sure all companies and brands are properly represented and promoted across all platforms
* Improve the current email strategy and manage all email marketing efforts for theCHIVE and The Berry
* Work with the Home Page Editor to Manage weekly give away sweepstakes
* Implement and manage the weekly viral video contest on theCHIVE with editorial, product and CHIVE TV
* Assist our VP of Growth on all earned, owned and paid marketing spends across all platforms including app acquisition
* Work with Chive Nation and CHIVE TV on overseeing CHIVE University
* Manage all organic (non paid) User Growth initiatives
* Manage all offline marketing executions, including billboards, bus huts, etc.

REQUIREMENTS:

* Digital Media experience with a content publisher
* Must be intimately familiar and a fan of theCHIVE and theBERRY
* Email campaigns related to content publishers, not e-commerce
* App acquisition experience with proven success
* Experience working with and managing PR agencies
* SEO strategy and maintenance
* Must have a war chest of digital marketing tricks to bring to the table and walk the walk
* Must have thick skin and a confident voice
* Degree from a 4 year university

COMPENSATION & BENEFITS:

* Competitive salary
* Profit sharing
* 401(k) with a company match plan (after 6 months with the company)
* * Open vacation policy

* Competitive medical/dental/vision insurance plans

* Local fare from great Austin restaurants brought in daily

* 2 stocked bars, including our own KCCO Beer on tap

* Our HQ sits on the waters edge in beautiful downtown Austin, with hiking and biking trails at our back door

Job Type: Full-time

Job Location:

* Austin, TX 78701

Required education:

* Bachelor's

Required experience:

* Digital Marketing: 5 years
* Marketo OR Eloqua [Nice to Have]: 2 years
* Content Marketing: 5 years
* Brand Marketing: 5 years
* Marketing Automation: 5 years