Manager Channel Marketing 8/27/2016

CenturyLink Denver, CO

Company
CenturyLink
Job Classification
Full Time
Company Ref #
29348703
AJE Ref #
575998640
Location
Denver, CO
Job Type
Regular

JOB DESCRIPTION

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JOB OVERVIEW:

Interface and present to VP & SVP management. Use extensive strategic and critical thinking skill, ability to see the big picture, and deep understanding of marketing, finance, and business management to drive best in class customer acquisition growth results. Apply leadership, excellent oral and written communication, partner networking, and decision making to grow customer wallet share and maximize revenue opportunity.

JOB RESPONSIBILITIES:

* Develop Segmentation Strategy To Drive Customer Growth Through Channel Partners and System Integrators
* Create, Drive And Maintain Product and Promotion Strategy
* Develop Go-To-Market Strategy
* Conduct Competitive Benchmarking (SWOT & Geographic Vulnerability Analysis)
* Drive Development Of Distribution Strategy for Partner Channels
* Drive Targeting Strategy For Prospects And Existing Customers To Maximize Market Opportunity
* Analyze Segment Performance And Make Recommendations To Improve Key Product Sales And Penetration Of Sub-Segments
* Interface With MarComm For Positioning & Messaging Optimization

MINIMUM QUALIFICATIONS:

* 10+ years of related experience with a Bachelor's degree
* Strong background in marketing strategy
* Significant knowledge and experience with financial analysis
* Significant experience with Excel and other modeling software
* Strong analytic and fact-based decision-making skills
* Strong use of Microsoft Office products including Power Point and Word
* Outstanding written and oral communication skills
* Exceptional organizational and problem solving skills and proven ability to handle multiple tasks

PREFERRED QUALIFICATIONS:

* MBA preferred
* Marketing strategy and management experience preferred
* Telecom industry experience preferred