Marketing Brand Manager

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POST DATE 8/20/2016
END DATE 12/19/2016

Food Company Morristown, NJ

Morristown, NJ
AJE Ref #
Job Classification
Full Time
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Company Ref #


_Awarded the industry's top honors every year since 1994, Davalyn Corporation is one of the most reliable names in the recruiting industry. Founder Richard K. Sinay opened the company's doors on December 18, 1989 and has since become a model to offices nationwide emphasizing the important principles of professionalism, hard work, and accurate representation in creating lasting client partnerships._

_Davalyn's recruiting services are fueled first and foremost by highly skilled, expert search consultants. With a combined total of more than 50 years of professional experience, their hands-on knowledge and industry expertise has helped us earn a reputation as one of the most dependable firms in the business._

Our client, a leading food manufacturing, is seeking a MARKETING BRAND MANAGER. This position will be responsible for driving brand growth and building brand value.


* Advertising creative development and implementation; agency management
* Creating and implementing consumer promotion program
* Leading close-in new product development and working with innovation team in identifying breakout innovation opportunities
* Analyzing syndicated and shipment data, including analysis of competitive trends
* Authoring the annual Brand plan
* Managing the Brand P&L
* Presenting plans to key stakeholders, brand VP, CMO, Senior Leaders and Field Sales
* Attending key customers calls when appropriate
* Managing the development of one or more direct reports
* Forecasting
* Budgeting


* Bachelor's degreerequired, MBA preferred
* At least 3 years of Brand Management experience, within the CPG industry (Consumer Package Goods (CPG), over-the-counter (OTC), food, beverage, household goods, health/beauty (HBA), personal care, etc.)
* Familiarity with IRI, Nielsen data, Homescan Panel, Spectra
* Strong analytics, ability to synthesize large amounts of data and develop fact-based action plans
* Detail oriented, organized, reliable and resourceful professional with practical experience and understanding of marketing processes
* Fundamentally sound marketing skills with very strong business and financial acumen
* Comfortable presenting to Senior Management and large groups at Sales meetings
* Ability to translate a strategy or a concept into marketing programs which drive product availability and accessibility in branded consumer communications