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Marketing Manager, Developer Events - Heroku 9/14/2016

Salesforce.com San Francisco, CA

Company
Salesforce.com
Job Classification
Full Time
Company Ref #
49391
AJE Ref #
576167534
Location
San Francisco, CA
Experience
Mid-Career (2 - 15 years)
Job Type
Regular

JOB DESCRIPTION

APPLY
Post Date:
09/13/2016

SF-Y:
Salesforce will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

HEROKU\'S MISSION IS TO CREATE THE FASTEST PATH FOR APPLICATION DEVELOPERS TO TURN AN IDEA INTO A PRODUCTION APP OF ANY SCALE. WE WANT TO REMOVE EVERY OBSTACLE THAT SLOWS DOWN CREATIVE CODERS AND LET THEM FOCUS ON THEIR CUSTOMERS\' EXPERIENCE WHILE LEAVING EVERYTHING ELSE TO OUR SERVICE. TODAY, HEROKU POWERS MILLIONS OF APPS RANGING FROM PERSONAL HOBBY APPS TO INTERNET TOP 100 APPS. IN AGGREGATE WE SERVE MORE THAN 6 BILLION REQUESTS PER DAY. IF YOU\'VE CAUGHT A RIDE WITH LYFT OR YOU PURCHASE YOUR BITCOINS VIA COINBASE, YOU USE AN APP WHICH RUNS ON HEROKU.
THE MANAGER OF EVENTS MARKETING IS RESPONSIBLE FOR THE PLANNING, DEVELOPMENT AND HANDS ON EXECUTION OF OUR GLOBAL DEVELOPER EVENTS PROGRAM TO DRIVE AWARENESS, SIGN-UPS, AND ENGAGEMENT THROUGH IN-PERSON AND VIRTUAL EVENTS. WE\'RE LOOKING FOR A ROCK STAR EVENTS PROFESSIONAL WHO IS EXCITED BY THE CHALLENGE OF BUILDING A GAME CHANGING DEVELOPER EVENTS MARKETING PROGRAM AT HEROKU.
RESPONSIBILITIES:

* KNOW OUR AUDIENCE -- NO QUESTIONS. YOU KNOW WHERE THEY GATHER AND HOW THEY LEARN AND SHARE THEIR EXPERTISE WITHIN THEIR COMMUNITIES.

* MANAGE THRIVING EXTERNAL AND INTERNAL RELATIONSHIPS ALL OF WHOM COLLABORATE CLOSELY TO DEVELOP AND SUCCESSFULLY EXECUTE OUR EVENTS PROGRAM. FACILITATE STAKEHOLDER MEETINGS, EXCEL AT INTERNAL COMMUNICATION AND VENDOR MANAGEMENT.

* MAKE HEROKU STAND OUT BY OWNING AND EXECUTING THE EVENTS PROGRAM A-Z, GLOBALLY. THIS INCLUDES LARGE, MULTI-VENDOR IN-PERSON EVENTS TO SMALL, SPECIALIZED TECHNICAL MEETUPS AND CAN BE IN-PERSON OR ONLINE.

* AMPLIFY THE HEROKU BRAND AND PRODUCT POSITIONING, ENSURING CONSISTENT, ON-BRAND MESSAGING.

* PLAN, MANAGE AND BALANCE THE EVENTS BUDGET -- STRIVE FOR THE BEST ROI ACHIEVABLE. LEVERAGE EVENTS AFTER THE FACT WITH EFFECTIVE FOLLOW UP MARKETING, AND SHARE TRANSPARENTLY THE ANALYSIS AND REPORTING ON THE SUCCESS OF THE PROGRAM.

QUALIFICATIONS:

* 3+ YEARS SUCCESSFUL DEVELOPER EVENT MANAGEMENT. YOU KNOW YOUR WAY AROUND DEVELOPER EVENTS, AND KNOW THE PEOPLE WHO KNOW RUBY, NODE.JS, JAVA, PYTHON, PHP, AND POSTGRES.

* 4+ YEARS EXPERIENCE PLANNING AND EXECUTING LARGER, COMPLEX EVENTS (PRODUCT LAUNCHES, CONFERENCES, EXECUTIVE PROGRAMS AND TRADE SHOWS), PREFERABLY IN A B2B, HIGH-TECH, FAST-PACED ENVIRONMENT.

* PROVEN EFFECTIVENESS IN CONTRACT NEGOTIATIONS AND VENDOR MANAGEMENT.

* SOLID UNDERSTANDING OF EVENT TECHNOLOGY -- PROMOTION, REGISTRATION, ONSITE LEAD CAPTURE AND REPORTING.

* DEMONSTRATED ABILITY TO LEAD MULTIDISCIPLINARY TEAMS AND PROJECTS, COMBINED WITH WILLINGNESS TO DO WHATEVER IT TAKES TO EXECUTE EFFECTIVELY.

* STRONG CUSTOMER AND STAKEHOLDER EMPATHY. YOU MUST BE NOT ONLY THE VOICE OF THE CUSTOMER, BUT AT VARIOUS TIMES THE VOICE OF MARKETING, FINANCE, ENGINEERING, SUPPORT AND OPS. YOU MUST BE ABLE TO CHANNEL MANY POINTS OF VIEW.

ABOUT HEROKU
HEROKU IS A THRIVING BUSINESS UNIT OF SALESFORCE.COM. WE ARE BASED IN A BEAUTIFUL OFFICE IN SOMA, SAN FRANCISCO, A SECOND OFFICE IN VANCOUVER, BRITISH COLUMBIA AND WE HAVE REMOTE EMPLOYEES ON FOUR CONTINENTS AND THIRTEEN COUNTRIES. OUR WORK ENVIRONMENT IS FUN, FLEXIBLE, AND COLLABORATIVE. WE ARE FOCUSED ON TECHNICAL AND OPERATIONAL EXCELLENCE AND CUSTOMER SUCCESS. TOGETHER WE ARE CHANGING THE WAY WEB APPLICATION DEVELOPMENT AND DEPLOYMENT HAPPENS. MARKETING IS TELLING THE HEROKU STORY IN LOTS OF AMAZING WAYS.

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