Marketing and Social Media Manager

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POST DATE 9/18/2016
END DATE 10/12/2016

Marriott Raleigh City Center Raleigh, NC

Company
Marriott Raleigh City Center
Job Classification
Full Time
Company Ref #
hc.496D4458345F3369
AJE Ref #
576213435
Location
Raleigh, NC
Experience
Entry Level (0 - 2 years)
Job Type
Regular

JOB DESCRIPTION

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Manage social media marketing campaigns and day-to-day activities including: Create and manage all published content Ensure consistency and standards for each company's social media platforms Create and manage promotions and social media campaigns Compile report for management demonstrating results (ROI) Create posts specifically designed for each platform in terms of language and visual presentation. Testing different posts to determine which time of day, frequency, language, design, elements, etc. resonate with our customers. Developing and evaluating effective benchmarks to measure the impact of our social media marketing campaigns. Keeping up to date with social media best practices, trends and new features on each platform. Monitoring emerging trends and learning new tools and applications as they become available. Allocating social media advertising budget across all channels. Outside Marketing for Rye Bar and Southern Kitchen