Media Planner and Buyer

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POST DATE 9/6/2016
END DATE 12/19/2016

MC Saatchi Mobile New York, NY

New York, NY
AJE Ref #
Job Classification
Full Time
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Company Ref #


OBJECTIVE: The Media Planner & Buyer position will be responsible for the development and management of digital media campaigns with a strong focus on mobile and direct response. This position reports into a Media Supervisor.


* Proactively plan, manage and execute digitalcampaigns, including optimization and budget management
* Manage client relationship throughout a campaign lifecycle: from requirement gathering and campaign scoping through to execution and reporting
* Advise on and influence clients' digital media strategy
* Manage relationships with media partners and identify the proper partner mix
* Participate in rate negotiations
* Oversee reporting process
* Manage implementation of tracking solutions
* Deliver results in line with client objectives and KPIs
* Train assistant planner & buyers


* Required 1 - 2 years media experience, agency preferred
* Demonstrable knowledge of the digital media landscape, especially mobile
* Strong direct-response background recommended
* Must have prior experience building media plans
* Very skilled with Excel and PowerPoint
* Strong written and verbal communication and people skills, ability to build strong relationships with clients, suppliers and internal teams
* Excellent organizational skills
* Ability to analyze results, identifying and explaining variance from goals
* Exceptional attention to detail with the ability to meet aggressive deadlines
* Ability to work autonomously to achieve and deliver in excess of targets
* Desire to work in fast paced, inspiring, entrepreneurial environment