Product Manager, HIV HCP Marketing

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POST DATE 8/31/2016
END DATE 10/11/2016

Gilead Sciences, Inc Foster City, CA

Company
Gilead Sciences, Inc
Job Classification
Full Time
Company Ref #
34123
AJE Ref #
576027645
Location
Foster City, CA
Experience
Mid-Career (2 - 15 years)
Job Type
Regular
Education
Bachelors Degree

JOB DESCRIPTION

APPLY
SPECIFIC RESPONSIBILITIES

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ESSENTIAL DUTIES AND JOB FUNCTIONS

Essential Functions

The Gilead Marketer, HIV HCP PM/APM will be responsible for the execution of the strategic and tactical activities associated with building and reinforcing market leadership for Gilead s HIV portfolio. This includes implementation of the HCP strategy, ensuring alignment with the overall brand and franchise strategies.

Duties will include but not be limited to:

* Develops and leads key elements of the brand strategic and tactical plan to the HCP audience

* Defines operational plan for delivering against marketing launch strategy and drives implementation by engaging external agencies, internal cross-functional partners. Regularly measures the success of initiatives

* Provides strategic and tactical input on key planning teams such as conventions and sales meetings

* Works cross-functionally with Sales, Legal, Regulatory, Medical, Market Research, Managed Markets and other key internal stakeholders

* Gains approval for marketing materials through internal review process including management reviews and Med-Legal-Reg. Secures final production

* Ensures that all marketing activities are in compliance with regulatory and legal requirements

* Manages marketing budget and project timelines

* May run workshops at advisory boards in conjunction with Opinion Leader Promotions (OLP) and the medical department

* Establishes strong working relationships with local and national level Key Opinion Leaders

KNOWLEDGE, EXPERIENCE AND SKILLS

Knowledge, Experience and Skills

* Must have the ability to conduct analysis and use complex analytical tools.

* Must have a demonstrated excellence in project management and effectively managing multiple projects/priorities.

* Must possess strong verbal, written, and interpersonal communications skills and ability to efficiently and productively communicate to a variety of groups and audiences.

* Must have a demonstrated understanding of pharmaceutical regulatory requirements and impact on development of marketing materials.

* Strategic thinker with ability to formulate, develop and execute development strategy.

* In-depth ability to conceive, develop and implement multi-dimensional marketing and business plans.

* Strong presence with ability to command respect through exercise of sound business judgment and clear decision-making is required.

* Experience coordinating cross-functional teams or work groups as well as direct reports.

* Ability to successfully work with external agencies, including advertising, public relations and medical education vendors to develop programs and materials is required.

* Demonstrated ability to manage budgets is required.

Familiarity with marketing fundamentals, strategy, sales and commercial policies and practices.
Previous experience in marketing research and/or pharmaceutical sales desired.

* 6+ years of bio-pharmaceutical industry marketing and/or sales experience

* Bachelor s degree in marketing or related fields (required); MBA (preferred)

* MBA or other advanced business degree is desired.

* Therapeutic Area knowledge preferred.

* Direct-to-Patient

* Experience with Advocacy, Community and National Health systems and services are preferred.

* Canada & Managed Markets

* Note: Manager is the entry point for these career paths.

As an equal opportunity employer, Gilead Sciences Inc. is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact careers@gilead.com for assistance.

For more information about equal employment opportunity protections, view the EEO is the Law poster at :
http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf