Product Marketing Manager

CISCO CAREER CONNECTION

JOB DESCRIPTION

Requisition #:
R917972
Location:
UNITED STATES.CALIFORNIA.SAN JOSE

Job Title:
Product Marketing Manager
Region:
AMERICAS

Area of Interest:
Marketing
Level of Experience:
Experienced - Non Manager

Flexible Work Option:
No

Job Description:
Product Marketing Manager - CMO Borderless Networks

Working within the Borderless Networks marketing team, the successful candidate will create a series of programs and tools that will increase thought leadership, awareness, and sales enablement for Cisco's WAN Optimization and enterprise routing solutions. The successful candidate will also need to drive alignment with other groups within Cisco's broader marketing organization, sales and partner teams, as well as the business units.

Specific responsibilities related to the job include the following:
o Develop marketing and competitive programs targeted at increasing customer awareness, thought leadership and demand generation for WAN optimization and enterprise routing solutions
o Create sales and channel communications, trainings and tools to drive greater field awareness and enable sales to open new customer conversations and accelerate the sales cycle
o Create and drive programs related to customer wins
o Develop customer and sales collateral, manage internal and external websites
o Lead or support product and solution launches
o Develop and support web and social media promotion plans to support product/solution launches
o Act as technology / product / solution spokesperson internally (sales, marketing) and externally (analysts, press, industry events)

Main interfaces include: Development organization, Corporate Marketing, Theater marketing, channels marketing, sales, customers, services and peers responsible for products and solutions with routing and security insertion.

Requirements:
o 10+ years experience in outbound marketing in a high tech role, specifically as relating to product and solutions marketing, sales, customer, and competitive collateral development, and vertical market initiatives
o Strong writing and presentation skills, ability to create collateral or presentations that are clearly written and succinct, comfortable presenting to small groups, internal stakeholders, and external communities including analysts, press, partners, and customers
o Networking background with a strong focus in WAN Optimization Area
o Experience in working with sales and channel teams

EDUCATION:
o Bachelor's Degree in Engineering, Business / Marketing or equivalent experience (MBA preferred)

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