Senior Product Marketing Manager, Software

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POST DATE 8/27/2016
END DATE 10/29/2016

Gerber Technology, Inc. New York, NY

New York, NY
AJE Ref #
Job Classification
Full Time
Job Type
Company Ref #
Mid-Career (2 - 15 years)
Bachelors Degree




For nearly half a century, Gerber Technology has been helping companies around the world develop, manufacture and take their products to market smarter, faster and more efficiently. Drawing on a rich history of innovation, Gerber Technology s leading-edge systems help customers reach their optimum by maximizing productivity and minimizing errors and waste. Today, the company provides integrated software and hardware solutions to more than 78,000 customers in the aerospace, construction, furniture, fashion & apparel, transportation, technical textiles, packaging, wind energy and sign & graphics industries, including over 100 Fortune 500 companies in 130 countries.

Gerber Technology is searching for a world-class product marketing professional to engage and grow its community of designers, merchandisers, retailers, manufacturers and software developers using the company s suite of PLM and CAD software solutions for the fashion & apparel, home & leisure, transportation, sign & graphics, and packaging markets.

The right candidate will help Gerber in their efforts to expand and build its base of customers leveraging Cloud and subscription based platforms. They will be required to work on a large variety of projects and activities, collaborating with product management team and marketing peers to support all aspects of Gerber Technology s global business.

Position can be located in Gerber's New York City or Tolland, CT office.


* Developing effective positioning and messaging for Gerber Technology s software products and overall portfolio

* Planning and execution of marketing programs that drive adoption, build community and inspire brand loyalty

* Collaboration with product management and marketing peers to support and align messaging with Gerber Technology s overall software and automation systems portfolio

* Managing project budgets and collaboration with the company s internal and external creative teams

* Creating compelling case studies and technical marketing content

* Engaging with product management and Gerber s customers to understand their needs, concerns and points of influence


* 8+ years software product marketing with a preference for past experience in retail or the fashion and apparel industry

* Bachelor s Degree in Marketing or related field required

* Proven track record designing and executing effective marketing programs leveraging web, email and social media, including behavioral metrics

* Familiarity with software application development practices and technologies

* Excellent written and verbal communication skills, including the ability to author original content as well as edit content created by others (writing sample required)

* Strong project and relationship management skills; ability to handle multiple projects simultaneously

* Ability to work cross-functionally across many levels of a matrixed organization

* Travel required primarily between Gerber's Tolland CT and New York City offices; additional travel 10 - 20%.

Gerber Technology, Inc. and its subsidiaries are Equal Opportunity Employers. All qualified applicants will receive consideration for employment without regard to race, national or ethnic origin, color, religion, gender, age, veterans status, disability, or sexual orientation.