This company is committed to hiring Veterans

Solutions Marketing Manager - Service

This job is no longer active. View similar jobs.

POST DATE 9/9/2016
END DATE 10/22/2016

Bell and Howell Durham, NC

Company
Bell and Howell
Job Classification
Full Time
Company Ref #
5000136329506
AJE Ref #
576126760
Location
Durham, NC
Experience
Mid-Career (2 - 15 years)
Job Type
Regular
Education
Bachelors Degree

JOB DESCRIPTION

APPLY
Location: Durham, NC



Prepares marketing strategies and programs for a product or product line. Evaluates product performance to help develop and update company goals and objectives. Advises team on any relevant product concerns. Recommends changes to current product development procedures based on market research and new trends.



Master of market intelligence and message for Service including but not limited to:



- Market segmentation
- Market sizing
- Market qualification
- Channel intelligence
- Product positioning
- Buyer persona, journey
- Customer references
- Customer advisory board
- Competitive analysis
- Solution content owner
- Police the message

May also supports the demands inlcuding but not limited to:

- Customer proposals
- Sales playbook
- Push content to field
- Customer ROI tools
- Sales tools & demos
- Partner/channel marketing support
- Social selling tools
- Tactical support
- International



Requires a bachelor's degree with 7-10 years of experience in the field; or equivalent combination of education and experience. Familiar with a variety of the field's concepts, practices, and procedures.

Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled