University Recruiting - Marketing Communications Planner Intern
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POST DATE 8/17/2016
END DATE 12/1/2016
JOB DESCRIPTIONFood. Purpose. You.
We serve the world by making food people love. As one of the world's leading food companies, General Mills believes that food should make us better. Food brings us joy and nourishes our lives, connecting us to each other and the earth. General Mills operates in more than 100 countries and markets more than 100 consumer brands, including Cheerios, Häagen-Dazs, Nature Valley, Betty Crocker, Pillsbury, Old El Paso, Yoplait and more. Headquartered in Minneapolis, General Mills had global net sales of US$16.6 billion during fiscal 2016.
We seek out the best talent, provide them with rich development resources, support, and the chance to lead something big. Choosing a career with General Mills means joining a company where you can make a difference in the lives of millions of people. There is tremendous opportunity here for individuals who are leaders, innovators, and want to be part of a company that serves the world by making food people love.
Marketing Communications at General Mills provides integrated marketing services including: promotions, public relations, social media, licensing, customer promotion marketing, and more. Our purpose is to serve the business by creating brand building ideas and remarkable executions that transform into profitable growth.
As a member of the General Mills Marketing Communications team you will not only receive exposure to the consumer products industry, you'll learn how to build effective integrated marketing campaigns and stronger brand equities. By acting as a key liaison between Marketing, Sales, internal and external partners and agencies, you'll develop a broad network of effective working relationships all while working on the world's best-loved brands.
Interns will experience a robust 12 week program leading business critical projects.
* Collaborating with your Manager and Business Teams to develop integrated marketing programs consistent with overall brand marketing objectives.
* Be challenged to recognize opportunities and generate new creative ideas that have a positive impact on the business.
* Assist in coordinating, developing, and executing integrated marketing program communications and materials.
B.S. or B.A. degree in Business, Marketing, Advertising, Journalism, Communications or Public Relations