MARKETING SPECIALIST CANCER CENTER 3/21/2017
Meridian Health System, Inc
JOB DESCRIPTIONAPPLY RESPONSIBILITIES:
Brand Management: Coordinates and supports branding strategy, standards, and tactics for growth programs.
Campaign Development: Participates in planning and creative brainstorming sessions to generate campaign themes and concepts. Interacts with graphic designers to ensure project timelines and campaign objectives are met. Creates web site architectures and storyboards for interactive media projects. Meets with internal clients to launch projects, gather input, present creative and receive feedback.
Marketing Communications: Write original content for a variety of marketing communication materials, including brochures, sell sheets, case studies, advertising, web sites, newsletters, e-mail campaigns, voiceover scripts and white papers. Edits and proofread copy and tailors to specific audiences.
Market Research: Assists in ongoing market research and competitive analysis; monitors metrics and prepares regular reports for hospital programs, physician practices and partner companies
Social Media:In collaboration with public relation, marketing, and web teams, identifies and develops social and new media tactics related to viral social networking and enable word-of-mouth marketing to advance Meridian goals and objectives.
Bachelors Degree Required
3 Years of experience in marketing
Market research project experience required
Strong interpersonal skills and the abilityh to work independently
WE ARE AN EQUAL OPPORTUNITY EMPLOYER. Applicants and employees are considered for positions and are evaluated without regard to mental or physical disability, race, color, religion, gender, national origin, age, genetic information, military or veteran status, sexual orientation, marital status or any other protected Federal, State/Province or Local status unrelated to the performance of the work involved.