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Strategic Analytics Supervisor - CRM /digital 9/16/2017

FCB Chicago, IL

Company
FCB
Job Classification
Full Time
Company Ref #
170001LO
Location
Chicago, IL
Experience
Mid-Career (2 - 15 years)
Job Type
Regular
Education
Bachelors Degree
AJE Ref #
579539962

JOB DESCRIPTION

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STRATEGIC ANALYTICS SUPERVISOR W/ CRM DIGITAL EXPERIENCE
At FCB Chicago, the Strategic Analytics Supervisor possesses a relentless curiosity for interpreting data, coming up with insights and marketing solutions for clients.

THE POSITION:

* Works with sales and CRM data to identify valuable insights

* Performs analyses, translating data into insight driven reports

* Assists in the development of CRM programs and enhances current marketing campaigns to meet performance objectives

* Gathers necessary marketing program information and communicates to appropriate parties

* Collaborates with cross-functional team to deliver marketing solutions to clients

* Leads projects involving analyses and mining of large data sets, both client specific and syndicated research

* Evaluates business marketing program strengths and opportunities

* Leverages industry benchmarks and best practices to enhance marketing programs

THE PERSONALITY AND SKILLS:

* Bachelors or Masters Degree and 5 years of experience in marketing analytics ore related fields such as advertising, digital marketing, social media analytics etc.

* Naturally curious and passionate about numbers, data, insights and applications to advertising

* Excellent quantitative skills and ability to interpret data from multiple sources, advanced knowledge of Microsoft Excel, Access and PowerPoint

* Significant experience using analytical tools (Tableau, SQL, Google Analytics, Adobe Analytics)

* Excellent communication skills, able to present take-away insights

* Able to manage multiple assignments and deliver projects on schedule

* Is a team player but also able to work independently

* Experience analyzing and reporting data in order to identify issues, trends, or exceptions to drive improvement of results and find solutions

* Experience working on tasks or projects with cross-functional partners

* Familiar with CRM data, campaign measurement

* Experience with data visualization (Tableau) and data management (SQL)

* Strong understanding of current digital marketing concepts and applications, including channel attribution, tag management, the integration of multiple data sources, A/B Testing, MVT Testing

* Possesses a background in digital, web and social marketing analytics (familiar with Google Analytics, Omniture, Adobe Analytics, Facebook Insights, etc.)

For U.S. Job Seekers. It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.