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Position Summary


1. Develop category positioning strategy and campaign strategy / idea with GBM and regions
2. Develop the marketing communication plan on global initiative projects
3. Re-organize brand architecture structure for GBM and regions
4. Develop brand performance index and analyze data in regions
5. Develop POV on various brand issues in the perspective of brand and marketing experts
6. Review various guidelines to be developed by brand strategy team







Common Essential Duties & Resp.

To increase brand preference and maximize brand performance


Current Sub Projects :
1. Develop marketing communication strategy
2. Refine brand communication strategy





Necessary Skills / Attributes


- BA/MBA/Master Business administration (Marketing, Advertisement)
- Brand strategy and management
- Campaign development
- Brand or Advertisement job experience required
- Bilingual Korean preferred
- Microsoft office program (Word/Excel/PowerPoint)

Job Benefits